Building a Circulation: Methods and Ideals for Small Town Newspapers

Address advertising medium American Advertisers argument Association of American attract Aurora Daily BUILDING A CIRCULATION business methods campaign carrier boys circular letters circulation department circulation manager CIRCULATION METHODS common carrier competitor COURIER-POST craze daily newspaper Date direct solicitation Edition Edition editor Ethical tone expired factional farm adviser farmers favorite newspaper field FREE CITY DIRECTORY FULTON GAZETTE home paper Illinois important Iowa Jackson Examiner Kansas City Kansas City Star lishers magazine matter merchant Name newspaper circulation newspaper in Missouri newspaper publisher obtained offer Ottumwa paid paid-in-advance payment population premiums promotion publication question readers regularity of delivery rural route salesmanship sample copies schemes scribers selling small-city daily SMALL-TOWN NEWSPAPERS solicitor standpoint stockmen stop subscribers subscription price success take the paper tion tisers total number town tural UNIVERSITY OF MICHIGAN UNIVERSITY OF MISSOURI vertising voting contest week weekly newspaper