George Washington and the Art of Business: The Leadership Principles of America's First Commander-in-Chief

封面
Oxford University Press, 2008年1月18日 - 224 頁
George Washington ranks as one of the great military leaders in history. The character traits he exemplified, and the leadership skills he employed, enabled him to defeat what was then the world's most powerful nation. In this marvelous book, Mark McNeilly shows today's managers how they can learn from Washington's career--both his triumphs and setbacks--to succeed as leaders in their chosen field. McNeilly paints vivid portraits of some of the crucial moments in Washington's military career, from the early debacle on Long Island Heights to the masterstroke at Trenton. There Washington, aided by his use of intelligence and disinformation, and by his great fortitude in the face of truly daunting conditions, routed the Hessians. McNeilly uses these stirring military encounters to underscore Washington's managerial genius: to persuade and inspire, to open up the decision-making process, to seize opportunities when they arise, to persevere when setbacks occurred, and to learn from his mistakes. Indeed, the true value of the book lies in McNeilly's brilliant ability to link military and business strategy, revealing that successful corporate leaders must possess many of the same traits that Washington did. Using examples from the NFL, Cadillac, Coke, Samsung, Embraer, IBM and others, McNeilly shows how business leaders can apply Washington's principles for success. Blending colorful military and business history with crystal-clear commentary, George Washington and the Art of Business belongs of the shelves of all executives who want to hone their leadership skills.
 

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內容

Why George Washington?
1
The Foundation of Washingtons Leadership Principles
5
Organizing a Revolution
25
Seizing Opportunities and Utilizing Intelligence
59
Persevering and Promoting the Cause
77
Developing a Winning Strategy
95
Building a Winning Team
115
Victory through a Strong Alliance
133
Leading through Wisdom and Integrity
155
A Vision for the Future
167
10 Washingtons Principles of Leadership
185
Bibliography
189
Index
197
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熱門章節

第 2 頁 - For his was the singular destiny and merit, of leading the armies of his country successfully through an arduous war, for the establishment of its independence ; of conducting its councils through the birth of a government, new in its forms and principles, until it had settled down into a quiet and orderly tr.iin ; and of scrupulously obeying the laws through the whole of his career, civil and military, of which the history of the world furnishes no other example.

關於作者 (2008)

Mark McNeilly spent the majority of his career with IBM in marketing leadership positions. He is currently the Director for Branding and Marketing Strategy for Lenovo, a major global computer company. He is the author of Sun Tzu and the Art of Business: Six Strategic Principles for Managers and Sun Tzu and the Art of Modern Warfare. He has discussed his ideas on strategy in the New York Times, Los Angeles Times, on the BBC, C-SPAN, CNBC and other TV and radio programs. A infantry captain in the US Army National Guard, he lives in Cary, North Carolina.

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