JER, 第 1 卷Hanyang Economic Research Institute in collaboration with Hanyang University College of Business and Economics, 1996 |
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第 1 到 3 筆結果,共 11 筆
第 312 頁
... seller's performance . The evidence of the effect of buyer power on seller performance from the existing literature is inconclusive . Since Lustgarten ( 1975 ) , several empirical researchers included measures of buyer concentration in ...
... seller's performance . The evidence of the effect of buyer power on seller performance from the existing literature is inconclusive . Since Lustgarten ( 1975 ) , several empirical researchers included measures of buyer concentration in ...
第 314 頁
... seller offers . When most buyers are small , a seller must offer price - cuts to many customers to increase sales revenue significantly . However , a single price- cut to a big customer will bring a big boost in sales revenue without ...
... seller offers . When most buyers are small , a seller must offer price - cuts to many customers to increase sales revenue significantly . However , a single price- cut to a big customer will bring a big boost in sales revenue without ...
第 317 頁
... seller size - provided that the seller performance is a function of the relative magnitude of the two . If the buyer size is uniform across sellers , a relative measure would have the same informational content as the seller size . If ...
... seller size - provided that the seller performance is a function of the relative magnitude of the two . If the buyer size is uniform across sellers , a relative measure would have the same informational content as the seller size . If ...